Who owns pixar


Inside Out 2!

How Steve Jobs Changed the Course of Animation

After resigning from Apple Computer Inc. in 1985, Steve Jobs focused on the launch of NeXT Computer and acquired the computer graphics division of George Lucas' production company for $10 million. Surprisingly, it was the latter that disrupted an industry as Pixar, the animation studio which brought CGI to life, forever changed the moviegoing experience.

Jobs initially had Pixar focus on creating powerful hardware

As is the case now, Pixar in 1986 was staffed by a mix of techies and artists who hoped to create computer-animated films. However, since the technology to do so simply wasn't there yet, Jobs had his group focus on saleable products.

The first was the Pixar Image Computer, which produced stunning high-resolution imagery at an equally stunning price of $135,000. The machine drew some interest from hospitals and intelligence agencies, but only about 100 of them were sold.

Pixar had more success by teaming with Disney to Elemental.